Mazana emamiriyoni ematani emarara anoraswa gore negore pasi rose.Kubva pakurongedzerwa kwepurasitiki kusvika kumabhokisi ekutakura emapepa ane hushamwari, vatengi vari kuramba vachiwedzera kuziva zvakatipoteredza.Kurongedza-kune hushamwari kurongedza kwakakodzera kuisa mari mukati, nekuti, kunze kwekudzikisa yako wega kabhoni tsoka, kushandisa zvakatipoteredza-hushamwari chigadzirwa kurongedza kune zvimwe zvakakosha mhedzisiro.

Kuvandudza chimiro chemhando uye mukurumbira

Maererano nekutsvakurudza, vanopfuura hafu yevatengi pasi rose vanoti vanoda kutenga zvigadzirwa kubva kumakambani ane mukurumbira wakanaka wezvakatipoteredza.

Kana iyo mhando yakasimudzirwa nekudzikisa iyo kabhoni tsoka uye nekupa zvakatipoteredza hushamwari kurongedza, inosungirwa kukwezva nhamba huru yevatengi.Asi izvo, 21% yevatengi vakaongororwa neUnilever vakati kana vakanyatso ratidza kusimba kwavo mukutakura zvigadzirwa uye kushambadzira, vanoshingairira kusarudza mhando idzi nekuti vanofunga kuti dzakanakira nyika yese.

Mushure mekuitumira, vatengi ava vanonyanya kubatanidza mhando neiyo pfungwa yekusimudzira, nekudaro vachiona chinzvimbo chayo mupfungwa dzevatengi.Mukuwedzera, inogonawo kuwedzera kuvimbika kwevatengi kune brand.

Trend

Sezvo vanhu vachiva neruzivo rwekukanganisa kwehupenyu hwemazuva ano papasi, nhamba yevanhu vanotsigira kufamba kwezvakatipoteredza iri kuwedzerawo.Kunyangwe ichi chiri chiitiko chekutenda kwakanaka kuchengetedza ecosystem, yavewo maitiro, saka makambani anopa kurongedza zvine hushamwari kwezvakatipoteredza anokwezva huwandu uhu huri kukura nekukurumidza.

Mutemo wehurumende

Kudzivirirwa kwezvakatipoteredza haisiriyo chete fashoni yemazuva ano, hurumende iri kutongawo zvishoma nezvishoma, zvinoreva kuti kuchengetedzwa kwezvakatipoteredza kurongedza kuchave kunosungirwa.

Mutengo-kubudirira

Zvinowanzo davirwa kuti kurongedzerwa kwakagadziridzwa kwezvigadzirwa zvine hushamwari kwezvakatipoteredza kunogona kudhura kukambani, asi chokwadi chakaratidza kuti kuchengetedza kwezvakatipoteredza kunodhura zvakanyanya.Nekudzikisa kushandiswa kwezvinhu kudzikisa mutengo, kurongedza huremu huchareruka zvakare, saka chekufambisa chinova chinokwanisika.

Vatengi vazhinji vava kuziva zvakatipoteredza, uye vanoda kuti zvigadzirwa zviputirwe uye zviunzwe kwavari zvine hushamwari.Nekuda kwekuwedzera kwehuwandu hwevatengi vane hushamwari kwezvakatipoteredza uye mitemo yehurumende, zvakatipoteredza-ane hushamwari mabhokisi ekurongedza mabhokisi ndiyo yakanakisa sarudzo.Izvi hazvingobatsiri kambani yako kudzikisa tsoka yezvakatipoteredza, asi zvakare kuwedzera kuvimbika kwevatengi kune brand.